Business Of Social Media Management

Bcon School – Business Of Social Media Management
19
Jan

Course Content

Total learning: 63 lessons Time: 5 weeks
  • Introduction
    9
    • Lecture1.1
      Introduction To The Business Of Social Media Management 01 min
    • Lecture1.2
      Introduction To Social Media Management 01 min
    • Lecture1.3
      Job Description Of A Social Media Manager 01 min
    • Lecture1.4
      Essential Skills Of A Social Media Manager 04 min
    • Lecture1.5
      Pros and Cons Of Being A Social Media Manager 05 min
    • Lecture1.6
      Platforms To Manage and Getting Started As A Social Media Manager 02 min
    • Lecture1.7
      Choosing Your Target Niche 02 min
    • Lecture1.8
      Getting Your Brand Voice 03 min
    • Lecture1.9
      Pricing Methods For Social Media Management 05 min
  • Facebook
    8
    • Lecture2.1
      Understanding A Facebook Page 15 min
    • Lecture2.2
      How To Schedule A Month’s Content On A Facebook Page 04 min
    • Lecture2.3
      How Your Client Can Make You An Admin On Their Facebook Page 03 min
    • Lecture2.4
      Facebook Group Tour 13 min
    • Lecture2.5
      Difference Between A Fcebook Profile And A Facebook Page 02 min
    • Lecture2.6
      Difference Between Boost Ads and Promotion Ads 01 min
    • Lecture2.7
      Understanding Audience And Page Insight 13 min
    • Lecture2.8
      How To Boost Posts On A Facebook Page 09 min
  • Instagram
    15
    • Lecture3.1
      Overview Of Instagram 16 min
    • Lecture3.2
      How To Set Up An Instagram Profile To Attract Followers 04 min
    • Lecture3.3
      Instagram Ads For Beginners 05 min
    • Lecture3.4
      Importance Of Instagram Stories 04 min
    • Lecture3.5
      How To Upload Instagram Stories 04 min
    • Lecture3.6
      Automation Tools For Instagram 18 min
    • Lecture3.7
      Why hashtags are important 02 min
    • Lecture3.8
      How to get hashtags that work 03 min
    • Lecture3.9
      How to effectively use hashtags 03 min
    • Lecture3.10
      Examples of successful instagram accounts 04 min
    • Lecture3.11
      Strategies To Grow Your Following 02 min
    • Lecture3.12
      The Concept of Branding Your IG Page 02 min
    • Lecture3.13
      How To Turn Followers into Customers 04 min
    • Lecture3.14
      Common Mistakes On Instagram 03 min
    • Lecture3.15
      Leveraging IG LIVE, STORIES AND ADS 03 min
  • Facebook Messenger Bot
    7
    • Lecture4.1
      Introduction To Facebook Messenger Bots 01 min
    • Lecture4.2
      Why You Should Use The Facebook Messenger Bot 05 min
    • Lecture4.3
      What You Can Do With A Facebook Messenger Bot 02 min
    • Lecture4.4
      How To Get People To Opt Into Your Bot 03 min
    • Lecture4.5
      How To Create A Script/Copy That Converts 07 min
    • Lecture4.6
      How Create A Facebook Messenger Bot 32 min
    • Lecture4.7
      Demo – How To Run A Facebook Ad 22 min
  • Client Management
    9
    • Lecture5.1
      How To Create Proposals That Wins Clients 23 min
    • Lecture5.2
      Deliverables-for-Social-Media-Managers
    • Lecture5.3
      SMF-Content-Calendar-Template
    • Lecture5.4
      SMF-FIRST-EMAIL-TEMPLATE
    • Lecture5.5
      SMF-Discovery-Questions-Template-To-Ask-Potential-Clients
    • Lecture5.6
      SMF-Social-Media-Management-Tools
    • Lecture5.7
      SMF-FIRING-A-CLIENT-EMAIL-TEMPLATE
    • Lecture5.8
      SMF-LEGAL-CONTRACT-TEMPLATE
    • Lecture5.9
      SMF-Client-Questionnaire-Template
  • Email Marketing
    9
    • Lecture6.1
      Introduction To Email Marketing 01 min
    • Lecture6.2
      Advantages Of Email Marketing 03 min
    • Lecture6.3
      Who Should Use Email Marketing 02 min
    • Lecture6.4
      Components Of A Brilliant Email Copy 06 min
    • Lecture6.5
      The Importance Of The Unsubscribe Button 02 min
    • Lecture6.6
      Mailerlite Introductory Crash course 32 min
    • Lecture6.7
      Understanding Your Mailerlite Dashboard 06 min
    • Lecture6.8
      How To Create A Template And A Campaign 16 min
    • Lecture6.9
      How To Create A Pop Up On Mailerlite 17 min
  • Social Media Graphics
    3
    • Lecture7.1
      How To Design Breath Taking Images For Social Media 38 min
    • Lecture7.2
      Case Study – How To Design a Social graphics from scratch 13 min
    • Lecture7.3
      Case Study 2 – How To Create Breath Taking Images 08 min
  • Content Creation
    3
    • Lecture8.1
      How to get content forever 06 min
    • Lecture8.2
      How To Get Content To Always Post 02 min
    • Lecture8.3
      How to create content that gets read 06 min

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